Hi, I'm Saleem

I’m a product and growth advisor who helps companies transform their businesses with AI

Companies I've helped

Services I offer

Product-Led Growth

I provide strategic advice to help businesses grow via a product-led growth motion. 

This focuses not only on the product experience, but critically on your strategy and team alignment.

AI Strategy

I help businesses harness the power of artificial intelligence to improve customer experiences and create innovative net new products. 

This includes developing an AI strategy, selecting the right AI technologies, and overseeing implementation.

Product Advising

I help companies tackle the growing pains in their product journey. Whether a startup or enterprise, we all have been there.

This focuses on team structure and dynamics, the product lifecycle, empowering teams, and data fluency.

About Me

I’m an entrepreneurial product leader with a passion for harnessing the power of AI and Product Led Growth (PLG).

AI: I’m currently a consultant, exploring new opportunities in the Generative AI space. Recently, I’ve been fortunate to collaborate with Microsoft on a Product + AI engagement, and I’ve also put together a talk on the future of AI and its effects on B2B Marketing. This talk premiered in a presentation to Hubspot’s entire Marketing org.

Product: Recently, I was an Executive in Residence at Reforge, where I regularly shared my knowledge on product strategy and growth with hundreds of directors, VPs, and founders. I’m also a product and growth advisor for a select number of clients.

In the past, I led Product, Design, and Research at NBC News, where I built and led a dynamic team of 20 people delivering journalism to 150M MAUs. Before that, I served as the VP Product and Growth at Shudder, where we built product 0-to-1 and scaled the business from $0 to $50M ARR.

My time at Amazon established the foundation of my product skillset. I was fortunate to chip in during the early years of Prime Video, where I owned iOS product worldwide during hypergrowth.

I also bring a unique perspective from my previous life in aerospace engineering, including a brief time at the CIA


Saleem helped me and my team think a lot clearly about product priorities and the key KPIs driving our growth.

Since we began working with Saleem, we’ve doubled our revenues and have improved key matrics around conversion and other core KPIs. I couldn’t be happier with the outcome!

Your ideas really resonated with the team… both in helping build confidence in our approaches, while sparking new ideas and perspectives around how we can better define our product strategy as we think about PLS as the evolution from PLG.

I know it is hard to parachute in to an org you don’t know and add value but you managed it for us.


Let's work together